Chris surveys Arrowhead Mountain Vineyard from the ridge.
Our Vine Starr Zinfandel is one of our most popular and widely known wines. It represents a shift in wine style and the beginning of discovery for lighter style Zinfandels. The journey to what our Vine Starr is today began in 2009 when we made our first 100% Zinfandel Vine Starr. We distribute to over 10 countries across the globe and they all order Vine Starr.
A pivotal moment (now locked in time) was the book release of “The New California Wine” by Jon Bonné. Our Vine Starr Zinfandel was a primary focus in the book. It became our flagship wine, a delicate expression of the California grape -- the antithesis of what had become popular. Chris was one of the first of this new generation of winemakers to really embrace the natural acidity and fruit of Zinfandel but in an uplifted, restrained way.
Photo courtesy of New York Times, 2014.
In March 2014, the New York Times article by Eric Asimov titled “Fruit of the Bartered Vine” came out in print. It put Chris and his approach to winemaking front and center.
BIG IN JAPAN
We have had the honor of being very well received in Japan. Our Vine Starr was featured in the popular Japanese Manga graphic novel series Drops of God.
RELAUNCHWith our 2019 vintage we launched a fresh look and an evolving approach in the bottle.
I drew my version of the leaves, many versions actually, and then we decided to abandon that idea, as it was too derivative. We decided on the movement of the branches as a concept and then I did my own version, movement and nature- could be read as feathers or leaves or branches. This label differs a bit from the other because the strokes are bolder than the others, the goal was to signify this as the central wine to Broc."